.

文化遗产的含义

文化遗产是一个社会发展并代代相传的生活方式的表达，包括习俗、地点、物品、艺术表达和价值观念。

类型：

有形遗产：建筑物、纪念碑、文物

非物质遗产：表演艺术、语言、传统、知识

自然遗产：景观、生物

文化遗产管理：

• 保存历史记忆和特征
• 让公众接触文化遗产（教育、享受）

意大利文化遗产的特色

1. 宪法保护
2. 到处都是文化遗产
3.  

文化遗产创新

 

意大利文化遗产创新之路2的特色

innovation in cultural heritage

the italian way

Beborah Agostino

cultural heritage

definition 

which is an expression of the ways of living developed by a community and passed by generation and generation

types:

tangible heritage movable immovable

intangible heritage performing arts language traditions knowledge

natural heritage landscape biodiversity

management comprises two pillars

preservation

valuing

distinctive features of italian cultural heritage 

1. fundamental principle of the italian constitution

2. italian cultural heritage is everywhere

largest italian cities Rome Florence Turin Venice Milan

seaside and coastal towns cinque terre amalfi coast aeolian island caprera island polignano a mare

mountains and internal areas sassi and the rupestrian churches in matera delta area of the po river dolomites trulli di alberobello

the managerial implications

heterogeneous and multilayered governance structure:

public museums(autonomous state museums, regional museums, civic museums)

private museums(fondations, corporate museums)

3. italian cultural heritage tells the story of Italy over the years

a short journey in the italian history through the arts

pre-historic art

rock drawings in valcamonica (camonica valley)

first of Italy's UNESCO world heritage sites(1979)

etruscan art etruscan civilization in central Italy between the 10th and 1st centuries BC

sarcophagus of the Spouses (sixth century BC)

Roman art

colosseum, pantheon, augusts of prima porta

Byzantine art

basilica of san vitale, ravenna

Romanesque art

pisa cathedral

Gothic architecture

milan cathedral

doge's palace, venice

medieval architecture

san gimignano

renaissance

the renaissance began in the Republic of Florence

Raphael the school of athens

Botticelli the birth of Venus

michelangelo statue of david, sistine chapel's 《the last judgment》

leonardo da vinci vitruvian man

baroque

caravaggio the calling of saint matthew

royal palace of caserta 

neoclassicism

antonio canova psyche revived by cupid's kiss 1793

romanticism

francesco hayez the kiss 1859

futurism

umberto boccioni unique forms of continuity in space 1913

italian design

fashion design

lettera 22 portable typewriter 1950 

eclisse table lamp 1966

ferrari testarossa 1984

piaggio vespa 1955

4. italian culture heritage is heterogeneous

tangible and movable paintings sculptures wall paintings furnitures

tangible and immovable

historical buildings monuments archeological sites

intangible oral traditions and expressions, performing arts, rituals and social practices

innovation in cultural heritage

innovare(latin verb) to renew improve change the state of things

to find new ways to renew the two key pillars of cultural heritage

preservation focus on assets

valuing experiencing the assets focus on users

how to achieve innovation

strategy technology competences processes

the distinctive features of the italian way of innovation in cultural heritage

1. strategy

setting priorities and allocating budget

online experience

presercation and digitalization of the collection

marketing communication and customer care

educational activities

onsite experience

2. technology

mobile technologies immersive technologies VR and AR

robots and chatbots

3. competences

research and preservation of the heritage asset

education and management of the experience and services

administration

structures,security and set-up/production

multidisciplinarity in arts and culture

culture manager: art historian architects experience designer ICT specialists keeper art conservator administrative roles

4. processes

preservation driven approach

duomo di milano

experience driven approach

circo massimo

holistic approach

museo archeologico nazionale di Taranto

takeaways

 

 

 

 

 

 

 

 

 

cultural heritage

• TYPES:

 

• Two pillars

1.preservation(history memory;territories identity)

2.valuing(public access:education;enjoying)

 

• features of Italian heritage

1.fundamental principle of Italian constitution

2.cultural heritage is everywhere

(Rome;Florence;Turin;Venice;Milan)cities

(Cinque Terre;Amalfi Coast...)seaside

(Sassi and the Pupestrian Churches in Matera...)Mountains and internal areas

3.Italian cutural heritage tells the story of Italian over the years

4....is heterogeneous

intangible(performing arts;oral expressions;ritual&social practices)

 

• INNOVATION

"innovare"--renew,improve,change the stage of things

how to achieve--strategy,technology,competences,prosses

 

• Italian Way

1.stategy

setting prioritirs and allocating budget

 

2.technology

 

3.competences

 

4.processes

 

• Innovation ways

 

eg.Duomo di Milano(preservation driven)

Circo Massimo(Experience driven)

Museo Archeologico Nazionale di Taranto(Holistic approach)

 

• conclusion

 

heritage

ID of a community

sense of belonging of a community

Managing a culture heritage

 

private museums:

policy to guide how to manage private museum

manage heritage